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Writer's pictureSusi MacDonald

What is ESG Real Estate and Why It Matters for Investors in the Riviera Maya


ESG stands for Environmental, Social, and Governance, and it refers to a set of criteria that measure the sustainability and ethical impact of an investment.


ESG real estate is a segment of the real estate industry that focuses on developing, operating, and managing properties that meet high standards of environmental performance, social responsibility, and corporate governance.


ESG real estate is not only beneficial for the planet and the society, but also for the investors who can enjoy higher returns, lower risks, and enhanced reputation.


ESG Real Estate


Environmental Factors


Environmental factors include the energy efficiency, water conservation, waste management, carbon emissions, and green building practices of a property. ESG real estate aims to reduce the environmental footprint of the buildings and enhance their resilience to climate change and natural disasters. Some of the benefits of investing in environmentally friendly properties are:


  • Lower operating costs: By using renewable energy sources, smart technologies, and green materials, ESG real estate can save on utility bills, maintenance costs, and taxes.

  • Higher occupancy and rental rates: By offering a healthier and more comfortable living or working environment, ESG real estate can attract and retain more tenants and customers who are willing to pay a premium for sustainability.

  • Higher asset value: By improving the quality and durability of the buildings, ESG real estate can increase their market value and appreciation potential.

  • Lower regulatory risks: By complying with the current and future environmental regulations and standards, ESG real estate can avoid fines, penalties, and litigation costs.


Social Factors


Social factors include the health, safety, well-being, diversity, inclusion, and human rights of the stakeholders involved in a property, such as tenants, employees, suppliers, contractors, and communities. ESG real estate aims to create a positive social impact and foster a culture of trust, respect, and collaboration.


Some of the benefits of investing in socially responsible properties are:


  • Higher customer satisfaction and loyalty: By providing a safe, healthy, and enjoyable experience for the tenants and customers, ESG real estate can increase their satisfaction and loyalty, which can translate into higher retention and referral rates.

  • Higher employee engagement and productivity: By offering a fair, inclusive, and supportive workplace for the employees, ESG real estate can increase their engagement and productivity, which can improve the operational efficiency and profitability of the properties.

  • Higher social capital and reputation: By contributing to the social and economic development of the communities where the properties are located, ESG real estate can build a positive image and reputation, which can enhance their brand value and competitive advantage.


Governance Factors


Governance factors include the transparency, accountability, ethics, and stakeholder engagement of the management and board of a property or a real estate company. ESG real estate aims to adhere to the best practices of corporate governance and ensure a high level of integrity, professionalism, and quality.


Some of the benefits of investing in well-governed properties are:

  • Lower financial risks: By disclosing accurate and timely information, following sound financial policies, and avoiding conflicts of interest, ESG real estate can reduce the risks of fraud, corruption, and mismanagement, which can damage the financial performance and reputation of the properties.

  • Higher investor confidence and access to capital: By demonstrating a strong commitment to ESG principles and performance, ESG real estate can attract and retain more investors who are looking for sustainable and responsible investments, which can increase the access to capital and financing options for the properties.

  • Higher stakeholder alignment and collaboration: By engaging and communicating with the stakeholders, such as investors, tenants, employees, suppliers, regulators, and communities, ESG real estate can align their interests and expectations, and foster a culture of collaboration and innovation.


Why ESG Real Estate Matters for Investors in the Riviera Maya


The Riviera Maya is a tourism and resort district in the state of Quintana Roo, Mexico, that stretches from Puerto Morelos to Punta Allen, along the Caribbean coastline.


The Riviera Maya is one of the most popular destinations in the world, attracting millions of visitors every year who are looking for sun, sand, sea, and culture. The Riviera Maya also offers a variety of real estate opportunities, ranging from luxury hotels and resorts, to condos and villas, to eco-lodges and boutique hotels.


However, the Riviera Maya also faces some challenges, such as environmental degradation, social inequality, and governance issues, that can affect the sustainability and profitability of the real estate sector. Therefore, investing in ESG real estate in the Riviera Maya can be a smart and strategic decision for the following reasons:


  • ESG real estate can help preserve and enhance the natural and cultural assets of the Riviera Maya, such as the coral reefs, the cenotes, the archaeological sites, and the Mayan communities, which are the main attractions and sources of income for the region.

  • ESG real estate can help address and mitigate the environmental and social problems of the Riviera Maya, such as water scarcity, waste management, climate change, poverty, education, and health, which can affect the quality of life and well-being of the residents and visitors.

  • ESG real estate can help differentiate and diversify the real estate offerings of the Riviera Maya, by providing more sustainable and responsible options for the tourists and investors who are looking for more than just a vacation, but also a meaningful and memorable experience.



What are some Potential ESG Investments in the Riviera Maya?


Inku Tulum: This is a new development that offers exclusive penthouses in Tulum. It is inspired by the ancient Mayan culture and the modern art scene, creating a unique and sophisticated atmosphere. It also incorporates sustainable practices, such as using local and recycled materials, planting native vegetation, and providing electric bikes and scooters for transportation.

 

The Fives Downtown: This is a hotel and residential complex that is located in the heart of Playa Del Carmen. It offers a rooftop infinity pool, a spa, a fitness center, a gourmet restaurant. It also follows the LEED certification standards, which are the most widely used green building rating system in the world. It uses energy-efficient appliances, low-flow fixtures, and organic products.

 

Akua Signature: Located in Aldea Zama, this master-planned community that is located in Tulum offers a range of residential and commercial options. It also respects the natural environment, preserving 60% of the original jungle and creating green spaces and bike paths. It also supports the local community, providing employment opportunities and social programs.


 

Ocean Village: This development is located in a quiet and safe neighborhood, offering a relaxed and friendly atmosphere. It has a rustic design and a natural touch, creating a warm and inviting environment. It also has a social responsibility program, which supports local schools, charities, and events



 

These developments have features and practices that demonstrate their commitment to ESG principles, such as using renewable energy sources, promoting social diversity, and adhering to high standards of transparency.


However, we couldn't find out if these developments are ESG certified. ESG certification is a process that verifies the ESG credentials of a property or a project, based on internationally recognized standards and indicators. Unfortunately, we could not find any information about ESG certification for developments in the Riviera Maya, which could mean that the ESG certification standards are not widely adopted or recognized yet in the region.



Conclusion


ESG real estate is a growing and promising segment of the real estate industry that focuses on the environmental, social, and governance aspects of the properties.


ESG real estate can offer multiple benefits for the investors, such as lower costs, higher returns, lower risks, and enhanced reputation. ESG real estate can also offer multiple benefits for the Riviera Maya, such as preserving and enhancing its natural and cultural assets, addressing and mitigating its environmental and social problems, and differentiating and diversifying its real estate offerings.


Therefore, ESG real estate is not only a good investment, but also a good contribution to the Riviera Maya and its future.


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Susana MacDonald

Avenida 10 SUR #7 Playacar

77717 Playa del Carmen

Quintana Roo, Mexico

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+52-984-167-4506

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